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beauty industry

TikTok beauty hacks: a missed marketing opportunity for the beauty industry

In the past two years, the fashion industry has achieved the highest profit digits, around 5.7 billion. However, the beauty Industry graphs are touching the ground. The reason is that the beauty industry focuses more on creating and launching new products and ignores the marketing game. You may have observed that makeup and skincare are […]

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inci decoder

Decode Your Skincare Ingredients With INCI Decoder Before You Buy It!

The desire for flawless skin and investing in “clean beauty” products has led consumers to demand that skincare brands be more open about the ingredients they are using, the quality of the product, and products customized to their individual needs. This has further led consumers to research whether a particular ingredient is good for the

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INCIDecoder

INCIDecoder: Cosmetic Ingredient & Product Analyzer

Customers worldwide are scrutinizing ingredient lists and performing over 100 Google searches for a single product due to the widespread movement of customers expecting firms to provide transparent, reliable, and customized goods. When selecting a product, it is crucial to understand which compounds to avoid and which ones will best suit your skincare requirements. INCIDecoder

INCIDecoder: Cosmetic Ingredient & Product Analyzer Read More »

Laneige water sleep mask

Laneige Product Comparison: Laneige Water Bank Gel Cream vs. Sleeping Mask Face-to-Face

Laneige has established a name for itself in the skincare industry over time. Globally, skincare experts and influencers love their products, particularly the Hydro and Water Bank line and La Neige water sleeping mask. We’re featuring Laneige Water Bank Gel Cream and La Neige water sleeping mask, two of their best-selling products, in our “Tug

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